* a special thank goes to Ariel Grey
Alchemy is an academic project of typography. The goal was to present a typeface, in this case Clifford, in a broader and abstract subject. The choice of the history of chemistry through the eyes of alchemy gave the opportunity to experiment with different universe.
The final project contains a 120 pages book about Alchemy and Chemistry. This was paired with a specimen book for Clifford. The second book of 60 pages presented the typeface in a chemistry context.